Logan Boulet’s powerful example continues to inspire Canadians to talk to their families and register as organ and tissue donors
2023 campaign resources for partners
April 7 is Green Shirt Day, a day to honour all the victims of the Humboldt Broncos bus crash and their families. It is also a day to continue the legacy of Logan Boulet — a Broncos player whose example has inspired thousands of Canadians to both register as organ and tissue donors and talk to their families about it.
In 2019, Canadian Blood Services joined forces with the Boulet family, the Canadian Transplant Association, the Kidney Foundation of Canada and other sponsors and supporters to grow Logan's legacy into the amazing annual campaign that has captured the hearts of Canadians and encouraged them to register their decisions about organ donation and talk about it with their families.
On April 7, 2018, after learning that their son Logan would not recover from his injuries suffered in the crash, Bernadine and Toby Boulet offered to donate his organs and tissues. Those gifts saved at least five lives and gave sight to two other people. All this was possible because Logan had registered as an organ donor, and had also spoken with his family about his wishes. He was inspired to become an organ donor by his coach and mentor Ric Suggitt, who had died on June 27, 2017. Ric was also an organ donor whose gifts helped six other people.
As news spread of the organ donation by this young hockey player, it is estimated that nearly 150,000 people registered to become organ donors in the days and weeks that followed, a phenomenon that became known as the Logan Boulet Effect. To date, no other person or event in Canada's history has motivated so many people to register to donate organs and tissues.
Green Shirt Day is led by the Boulet family and the Canadian Transplant Association, in partnership with many others within Canada's organ and tissue donation community, including organ donation organizations across Canada, Canadian Blood Services, the Kidney Foundation of Canada, generous corporate sponsors and millions of Canadians.
Resources for Green Shirt Day, 2023 - New Logos; New Jerseys; Lawn Signs; Ambassador Toolkits
Green Shirt Day and the Logan Boulet Effect from Canadian Blood Services OTDT on Vimeo.